'Palcohol' has been approved for sale in America, but would you drink it?
America, make up your mind.
Last year, approval was granted for the legal sale of powdered alcohol, then came a U-turn and the decision branded an “error”.
Now, creator Mark Phillips' powdered alcohol brand Palcohol has been passed for sale in America again – amid concerns that the product could be abused.
The powdered versions of vodka, rum and cocktail favourites (hello cosmopolitans and margaritas) have the same alcohol content as their more liquid siblings and just need the addition of water to transform them into “an instant cocktail.”
"Why the heck would you do this?" we hear you cry.
Well, inventor Phillips is an active sort of guy and he realised that hiking and camping “don’t lend themselves to lugging heavy bottles of wine, beer or spirits.” Problems indeed.
After years of trial and error, the final product, Palcohol, has now been approved for sale by America’s Alcohol and Tobacco Tax and Trade Bureau, and it will be hitting glasses later this year.
Before you think this is the answer to always having that splash of wine for your risotto to hand, Phillips has some words of warning for you. He says: “When you add Palcohol to food, you’re not really adding to the flavour of the dish, just alcohol.”
With seven versions of Palcohol set to go on sale later this year, would you try a powdered margarita or, should we say, a powderita? *sorry*