With more than 76m views on Facebook, we reckon it just might be
The Christmas battle for blub-worthy adverts has yet to commence, but someone has already come in and surprised us all.
Yes, Extra Gum (not the most romantic of brands, traditionally) has unleashed a total sob fest upon the unsuspecting British public. The offering, which has clocked up more than 4m views on YouTube since Wednesday, tells the emotional story of a pair of school-age lovers whose eyes meet over a pile of dropped text books.
After dates, lots of in-car kissing and their prom, they face the ultimate test: leaving home for university and a relationship made up of snatched Skype conversations.
As is the way with these things, though, it all works out. (We won't spoil the end for you – watch it and see.)
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- The advert featuring nude baristas
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